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Strategic Marketing Planning,Ed2 (Record no. 26835)

MARC details
000 -LEADER
fixed length control field	00500nam a2200205Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	0000083702
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name	Colin Gilligan
245 #0 - TITLE STATEMENT
Title	Strategic Marketing Planning,Ed2
250 ## - EDITION STATEMENT
Edition statement	Second
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication	New Delhi
Name of publisher	Elsevier
Year of publication	2004
536 ## - FUNDING INFORMATION NOTE
Text of note	Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Planning,Ed2
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Strategic
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Sales Mang,Mark Mang(658.8)
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Wilson
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Main Library Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Total Checkouts	2
Date last seen	2020-01-14 00:00:00
Date checked out	2019-12-11
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Not for loan
Inventory number	SKP/CRB/2684 Dtd: 12/2/10

Holdings
Withdrawn status	Lost status	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Full call number	Accession Number	Koha item type
		MBA	Basaveshwar Engineering College,Bagalkote	Basaveshwar Engineering College,Bagalkote	MBA_Z-18	2011-01-04	SK Publishers & Distributors	495.00	658.8 GIL	083702	Main Library Books

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