TY  - BOOK
AU  - Mowen J.C.
AU  - Minor M.
TI  - Consumer Behavior
SN  - 0000038285
U1  - 658.8 
PY  - 1998///
CY  - New Jersey
PB  - Prentice Hall Delhi
KW  -  Consumer
KW  - Behavior
KW  - Sales Mang,Mark Mang(658.8)
ER  -