TY  - BOOK
AU  - V S Ramaswamy
AU  - Namakumari
TI  - Marketing Management,Ed4
SN  - 0000095193
U1  - 658.8 
PY  - 2009///
CY  - New Delhi
PB  - Macmillan
KW  -  Management,Ed4
KW  -  Marketing
KW  -  perspective
KW  - Global
KW  - Sales Mang,Mark Mang(658.8)
ER  -