TY  - BOOK
AU  - Christopher Lovelock
AU  - Wirtz Chatterjee
TI  - Services Marketing,Ed7
SN  - 0000095248
U1  - 658.8 
PY  - 2011///
CY  - New Delhi
PB  - Pearson
KW  -  People
KW  -  Services
KW  -  Strategy
KW  -  Technology
KW  - Marketing,Ed7
KW  - Sales Mang,Mark Mang(658.8)
ER  -